Buzzlink Connect vs. ActiveCampaign - Which is the best platform for your business?

Are you looking for the ultimate platform that can automate your business processes? Then you’ve come to the right spot!

You see, a lot of entrepreneurs and digital agencies are still getting buried with clients’ to-do lists, figuring out how to balance a schedule between sales and marketing activities and creating templates and strategies to acquire new leads.

That is not how you scale your business! But the good thing is that there are tools you can use to improve your efficiency so your business can achieve so much more with the same amount of time you and your team is currently dedicating.

In this article, we’ve created a side-by-side comparison between Buzzlink Connect and ActiveCampaign so you can examine which is the best fit for your business needs.

Buzzlink Connect vs. ActiveCampaign - Quick Overview

Buzzlink Connect is an all-in-one business marketing and management platform that helps businesses maximize operations efficiency, manage customer relationships, automate sales processes, and boost lead generation efforts. On the other hand, ActiveCampaign is a marketing automation platform that provides you with powerful email marketing, marketing automation, and CRM tools to create incredible customer experiences.

Buzzlink Connect vs. ActiveCampaign - A Side-by-side Comparison

Generally, Buzzlink Connect and Active Campaign are incredible platforms that allow businesses to automate their processes. But how would you know which is the best fit for your organization? 

In this section, we’ll take a look at this side-by-side comparison between Buzzlink Connect and Active Campaign. Both platforms are compared based on their ease of use, who it is best suited for, pricing, and features.

• Buzzlink Connect vs. ActiveCampaign  -  What are they?

Buzzlink Connect is a secure, easy-to-use, all-in-one business marketing and management platform that automates tasks so you can put your clients at the center of your business. Whether it be CRM, calendar scheduling, or website and funnel building, Buzzlink Connect will help you acquire new leads, nurture them and convert them into repeat customers all in one dashboard. 

ActiveCampaign is a marketing platform that provides powerful email marketing automation capabilities built for each stage of the customer journey. From landing page creation and CRM tools, to sending personalized messages to your audience, Active Campaign will help automate your marketing processes so you can focus on other aspects of your business.

• Buzzlink Connect vs. Active Campaign  -  Who is it for?

Buzzlink Connect is a SaaS (software as a service) product built with entrepreneurs and digital agencies in mind. Instead of having several services for your marketing and sales needs, Buzzlink Connect consolidates those resources into one easy-to-use platform. It helps simplify the process so you can concentrate on meeting your client's requirements. Additionally, the platform offers a ton of useful tools, including the six key online tools that will set your business up for success! With Buzzlink Connect, you will have virtually unlimited potential for advanced automation.

Notable feature: integrated calendar, funnel, and lead follow-up system 

ActiveCampaign is a cloud software platform best suited for individuals and small and large businesses. The platform comes with powerful automation tools and provides everything you might want in a mail marketing solution, so you can increase your productivity and make more money! With Active Campaign, you can now schedule and send better-automated emails, nurture their leads, and provide a more optimized email experience.  

Notable feature: automated email marketing campaigns to grow your business

• Buzzlink Connect vs. ActiveCampaign  -  What are the Pros and Cons?

The Pros and Cons of Using Buzzlink Connect

PROS

• 14 day free trial period across all available pricing plans

• Provides a template library (full website, funnel templates, membership site, email templates, etc.)

• Includes CRM, SMS, and marketing automation that is highly integrated

• Ready made website designs so you can launch your site in minutes

• Allows you to establish unlimited number of sub users

• Amazing customer support + live and on-demand training to get you started

CONS

• Limited educational material

• No alternative mode of payment, only cards 

• Lack of good landing page templates

The Pros and Cons of Using ActiveCampaign

PROS

• 14 day free trial period across all available pricing plans

• Includes free installation and migration service from your current software

• Ensures excellent email deliverability, which assists you in meeting your marketing objectives 

• Automation builder is comprehensive and simple to use

• Affordable pricing for the value

• Best email automation features

CONS

• Each plan’s price rises as the number of contacts increases

• Dashboard is not easy to navigate, not beginner friendly

• Glitchy reporting tool where you need to export the data just to dig deeper into the results.

• Buzzlink Connect vs. ActiveCampaign  -  How much does it cost?

Buzzlink Connect pricing plan ranges between $97/month - $297/month. Details of the available pricing plans as follow:

Standard Plan: 

Starts at $97/month with unlimited users and where you get to experience the following:

• 2 way text and email conversation

• GMB Messaging and GMB Call Tracking

• Web Chat + Facebook Messenger

• Reputation Management

• Missed Call Text Back + Text to Pay

Professional Plan: 

Starts at $197/month with unlimited users and comes with everything in standard plan+

• CRM

• Calendar Scheduling

• Opportunities

• Email Marketing

• Drag and Drop Email Builder

Premium Plan: 

Starts at $297/month with unlimited users and comes with everything in a professional plan. You will also experience  all the great automation in this plan including:

• Funnels, Websites and Workflows

• Membership, Forms and Surveys

• Trigger Links

• SMS and email templates

• All reporting

ActiveCampaign pricing plan ranges between $29/month - $149/month. Details of the available pricing plans as follow:

Lite Plan: 

Starts at $29/month (billed annually) with only a single user. This type of plan is best suited for solopreneurs where you get to experience:

• Email marketing and marketing automation

• 24/7 chat email support + inline forms

• Site and event tracking

• API and webhooks

Plus Plan: 

Starts at $49/month (billed annually)  good for 3 users and comes with everything in lite plan+

• Landing pages

• Facebook Custom Audiences and Lead Ads

• Lead Scoring + Conditional Content

• Pop up and modal forms

• WooCommerce, Shopify & BigCommerce Integrations

Professional Plan: 

Starts at $149/month (billed annually) good for 5 users and comes with everything in a Plus plan. You will also experience unlimited custom features such as :

• Predictive Sending + Site messages

• Split Automations

• Salesforce Integration

• Microsoft Dynamic 365 Integration

• Attributions Reporting

They also offer an Enterprise Plan for growing teams in larger organizations looking to personalize their marketing processes. In this plan, you will be able to unlock all customized reports, support, automation, and practically everything you need to help grow your business.

• Buzzlink Connect vs. ActiveCampaign - More details of Pricing Information 

Buzzlink Connect:

✅ 14 Day Free Trial Available

 ❌ No creditcard needed to get started

✅ Unlimited users for all pricing plan

✅ Monthly Subscription

❌ Annual Discount

✅ No Contract, Cancel Anytime

❌ 30 Day money back guarantee

ActiveCampaign:

✅ 14 Day Free Trial Available

❌ No creditcard needed to get started

❌ Unlimited users for all pricing plan

✅ Monthly Subscription

❌ Annual Discount

✅ No Contract, Cancel Anytime

❌ 30 Day money back guarantee

• Buzzlink Connect vs. Active Campaign  -  Features Comparison

Buzzlink Connect:

✅ Full website builder and Complete page hosting

✅ Landing page builder and templates

✅ Sales funnel builder and templates

✅ Use your own domain or create using our unlimited domains

✅ Included subdomain

✅ Checkout forms, shopping cart

✅ Custom webhooks (integration with FB messenger and IG DMs)

✅ Share funnels

✅ Email Auto-responders

✅ Affiliate tracking software

✅ Access to Membership Sites

✅ Mobile responsive pages

❌ Video marketing tool

✅ Visual editor

✅ Amazing Customer Support

✅ Calendar scheduling tool

✅ Agency Portal

ActiveCampaign:

❌ Full website builder and Complete page hosting

✅ Landing page builder and templates

❌ Sales funnel builder and templates

✅ Use your own domain 

❌ Included subdomain

✅ Checkout forms, shopping cart

✅ Custom webhooks 

✅ Share funnels

✅ Email Auto-responders

❌ Affiliate tracking software

✅ Access to Membership Sites

✅ Mobile responsive pages

❌ Video marketing tool

✅ Visual editor

✅ Amazing Customer Support

❌ Calendar scheduling tool

✅ Agency Portal

• Buzzlink Connect vs. Active Campaign  -  Company Information

Buzzlink Connect

Owner/Founder: Paul Teycheney

Location: Australia
Customer Support: [email protected]

Founded:

Website: https://buzzlinkconnect.com.au

ActiveCampaign

Owner/Founder: Jason VandeBoom

Location: Chicago, USA
Customer Support: [email protected]

Founded:  2003

Website: https://www.activecampaign.com

The Result: Which Stands out between Buzzlink Connect and ActiveCampaign?

Now that we have created a side-by-side review between:

1. Who these tools are for.

2. The Pros and Cons.

3. Available Pricing Plans.

4. Pricing Information.

5. Key features of Buzzlink Connect and ActiveCampaign

Here is what we have discovered.

Buzzlink Connect is built for the purpose of helping entrepreneurs handling a team and digital marketing agencies who are looking to automate not just their internal process but extend this solution to their clients as well. It’s a comprehensive, all-in-one business platform that provides the needed tools, support, and resources to succeed in sales and marketing.

ActiveCampaign, on the other hand, is an automation platform that offers several tools you need in order to launch and manage email marketing campaigns effectively. Anyone can use this tool, but it is more suited to solopreneurs, especially that the tool is limited to a number of users.

Which is the best choice for your Landing Pages and Sales Funnels needs?

Needless to say, your landing page is very crucial as this is your initial touchpoint with your prospects. It is your opportunity to lead customers to your products or services, build your customer base, and encourage them to take action. And you don’t want them to associate your landing page with a bad experience.

With ActiveCampaign and Buzzlink Connect, you don’t have to start creating your landing pages and funnels from scratch! Both platforms are equipped with built-in tools that allow you to develop easy-to-navigate landing pages and initiate an incredible customer journey.

For example, Buzzlink Connect gives you access to drag-and-drop page builders, enabling you to build mobile-responsive landing pages and sales funnels for your business. With this tool, you do not need to master coding or technical skills just to create a visually appealing and fully functional website.  And for every successful landing page created, you can save it as a template, toggle SEO metadata, add a live-chat widget, and check analytics for each page.

On the other hand, ActiveCampaign also features a drag-and-drop landing page designer to help you build customizable landing pages for your business. You also get various mobile-responsive templates that are simple and easy to update in minutes.

WINNER: It’s a tie. Both platforms provide page builders that work similarly to develop landing pages and deliver an awesome experience to your audience. Additionally, both platforms allow businesses to review analytics so you can evaluate how your landing pages are performing.

Which is the best choice for your email marketing and automation needs?

With the advancement of system automation and business process optimization, your best bet for keeping up with the competition and consistently upscaling your business is incorporating automation tools in your organization. After careful examination, here are our thoughts on how Buzzlink Connect performs vs. ActiveCampaign.

Buzzlink Connect for business integrates several communication channels such as texting, phone calls, FB and instagram messages and email capabilities so you can easily and automatically engage with your contacts without having to log in or log out from an app. Using this platform’s tools, you can also construct ‘smart list’ segments, set goals, establish automated conditions, and terminate automation sequences when a goal is fulfilled. Smart, right?

On the other hand, ActiveCampaign positioned itself with a strong focus in  email marketing and automation experience for you and your audience. With their tool, you can create personalized automation in every part of the customer’s journey. It features email editors (and modern templates) to create personalized emails that will engage and delight your audience. The tool also includes pre-made automation workflows from which you can directly use or draw ideas. 

WINNER: There is no doubt that both platforms offer intensive email marketing and automation solutions so you can streamline your workflow and conduct automated email campaigns. But when it comes to email marketing and automation, ActiveCampaign has the advantage with its strong email automation capabilities.

Which has the BEST VALUE for money?

As business oriented individuals, we always wanted to make sure that when an investment is made, we also get the result we are after. So if you are going to pay for either of these tools, what are the benefits you are going to enjoy? Let’s take a look.

ActiveCampaign offers multiple pricing plans starting with an entry-level plan at $29 per month (for up to 500 subscribers) billed annually. This plan comes with basic email marketing and automation and exclusively for one user only. If you want access to its landing page builder, Facebook custom audiences and lead scoring, commerce and shopify integration and built-in CRM, you have to upgrade to the Plus plan at $49 per month. 

But if you are looking for a more personalized plan to scale your business, ActiveCampaign offers an enterprise plan that unlocks all customized services you need.

With Buzzlink Connect, you’re offered three pricing plans to grow your business starting with the standard plan at $97 per month. This plan allows you to connect with your customer in Facebook messenger, GMB messaging and call tracking and more through a single platform. If you want to access its Drag and Drop email builder, built-in CRM and calendar scheduling, you have to upgrade to the Professional plan at $197 per month. But if you want to experience unlimited funnels and websites, unlimited automations and workflows, basically everything unlimited,  switch to a professional plan.

All plans in Buzzlink Connect have unlimited accounts and before even taking out your credit card, they give you a 14-day free trial to try out its features.

WINNER: if you’re solely looking at running automated email campaigns for your online business, ActiveCampaign is more affordable. But if you need a platform to run your agency, Buzzlink Connect is the wiser choice especially since a single dashboard already features unlimited users.

CONCLUSION: Buzzlink Connect  vs ActiveCampaign, which is the ULTIMATE TOOL?

With all categories considered, it is clear that both Buzzlink Connect and ActiveCampaign are two excellent platforms that will help (1) optimize your business processes and (2) build a successful and profitable online business. At this point, you may have probably chosen what platform you think works best for you.

But first, let’s take one final glance at these two platforms before we make our conclusion:

In a nutshell, Buzzlink Connect is a highly comprehensive platform that allows you to create and implement marketing campaigns, manage customer relationships, collect and nurture leads, and a whole lot more all from one dashboard! What’s more exciting is that Buzzlik Connect’s pricing plans include unlimited users making it best suited to help businesses working as a team to grow and generate more sales. Ultimately, the platform will allow you to save time, achieve better results and get more customers in order to scale your business.

Meanwhile, ActiveCampaign is an integrated marketing tool that capitalizes more on email automation helping businesses in their email marketing strategies and creating targeted campaigns to their audiences. ActiveCampaign will help streamline your processes, increase your customer base using its personalized customer experience automation and nurture these leads into paying customers.

So, If you are still undecided of which platform is best suited for you, here are our final thoughts:

If you are a small-to-medium enterprise working with a team and badly in need to kickstart your own sales and B2B automation, or a digital agency providing solutions to local businesses and clients then Buzzlink Connect is the perfect platform for you.

But if you already have a system in place and the only solution you’re looking for is email marketing campaigns and automation, ActiveCampaign will be the perfect choice for your organization.